Throwback Thursday // 45 Years of Fleetwide Branding
By: Marie F., Delta Archivist, Atlanta
Did you know? It’s been 45 years since we announced a “new and exciting paint program” to standardize the branding of our entire jet fleet. Prior to 1968, each of our jet types had a different look, as you can see in this 1965 aerial photo of Hartsfield-Jackson Atlanta International Airport, showing Convair 880 and Douglas DC-8 and DC-9 jets at our gates.